Foreverism captures persistent engagement across media and platforms supported by online technologies, shaping how products are promoted and consumed. Tracing back to Trendwatching’s 2009 report, the concept has described persistent relationships where interactions extend past a single purchase or campaign. Recent notes show renewed attention to continuous engagement across media, emphasizing ongoing online dialogue as well as joint creation between customers and companies.
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economictimes.indiatimes.comtrendwatching.com's June/July 2009 Trend Briefing covering FOREVERISM
www.trendwatching.comCustomers Are Forever Interacting, Forever Online According to trendwatching.com, there is an emerging trend of heightened online interaction, dialogue and conversation among customers and brands. Called “foreverism,” the trend is defined as the: “Many ways that customers and businesses embrace conversations, relationships, and products. Driving its popularity is technology that allows them to find, follow, […]
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www.ndtv.comOne sunny afternoon just over ten years ago, I was backpacking through Ireland and met a fellow traveller on the steps of one of the bridges that cross the
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